000 00582cam a2200181 a 4500
020 _a9780761935889
020 _a0761935886
082 0 0 _a658.8
_bVEL/RU
100 1 _aVelayudhan, Sanal Kumar
245 1 0 _aRural Marketing
_bTargeting the non-urban consumer
250 _a2nd ed.
260 _c2007.
_aNew Delhi
_bSAGE
300 _a249 p.
650 0 _aMarketing
_zIndia.
650 0 _aConsumer behavior
_zIndia.
942 _cBK
952 _p3154
_r2013-02-27
_40
_eDC Books, Kottayam
_00
_bCOVAS
_10
_o658.8 VEL/RU
_d2013-02-27
_70
_g395.00
_yBK
_aCOVAS
999 _c1981
_d1981