Normal view MARC view ISBD view

Rural marketing, media planning and consumer protection / (Record no. 8249)

MARC details
000 -LEADER
fixed length control field	00705cam a22002415i 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	9788177084276
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	8177084275
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.800 954
Item number	AGR/RU
100 1# - MAIN ENTRY--AUTHOR NAME
Author name	Agrawal, Meenu,
245 10 - TITLE STATEMENT
Title	Rural marketing, media planning and consumer protection /
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication	NEW DELHI
Name of publisher	New Century Publications
300 ## - PHYSICAL DESCRIPTION
Number of Pages	xiii, 172 pages ;
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject term	Marketing
Geographic subdivision	India.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject term	Consumer behavior
Geographic subdivision	India.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject term	Consumer protection
Geographic subdivision	India.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject term	Advertising media planning
Geographic subdivision	India.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject term	Advertising media planning.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject term	Consumer behavior.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject term	Consumer protection.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject term	Marketing.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject term	Rural conditions.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books

Holdings
Withdrawn status	Lost status	Home library	Current library	Date acquired	Full call number	Accession Number	Koha item type
		COVAS Pookode	COVAS Pookode	28/04/2018	658.800 954 AGR/RU	9341	Books